Ordermentum has secured a $55 million investment from Five V Capital, following a global fundraising process run by Barrenjoey that the company said drew interest from domestic and international investors.
The company said the capital would be used to accelerate growth, support the deployment of AI capabilities across its platform, and fund targeted acquisitions. It also flagged plans to hire, in contrast to recent cost-cutting trends across parts of the technology sector.
The investment comes as Australia’s food and beverage sector faces sustained margin pressure and increasing demand for connected, data-driven systems, according to the company. Ordermentum cited expectations that the sector will exceed $130 billion in the coming years, while remaining fragmented and reliant on manual processes and disconnected tools.
Ordermentum said its platform is used for ordering, payments and reconciliation, and claimed it is embedded in the day-to-day operations of half of Australia’s venues. The company said its next phase will focus on embedding AI into workflows including ordering, pricing, inventory and payments, aiming to help operators improve decision-making in areas such as timing, pricing and stock management.
Adam Theobald, CEO and founder of Ordermentum, said the company chose Five V Capital as a partner to support its next growth phase.
“This investment marks the next phase in the Ordermentum journey, building on our position as the industry’s leading platform and accelerating our move into the AI and intelligence capabilities we have always set out to deliver. Five V shares our ambition for the industry, has a strong track record scaling businesses, and brings the experience to help us materially accelerate our impact,” Theobald said.
Tim Cooper, Partner at Five V Capital, said the firm viewed the business as well positioned to introduce intelligence into existing transaction workflows.
“Hospitality has scaled without the infrastructure to support it in the way other industries have,” Cooper said.
“Ordermentum is already embedded in how the industry transacts day to day. That creates a rare opportunity to introduce intelligence directly into those workflows.
We see this as backing a platform that can become central to how the industry operates.”
Ordermentum also pointed to its acquisition of Foodbomb, saying it is seeking additional acquisitions that extend its reach across the supply chain and strengthen its network.
